Select Page

Solving a Pricing Dilemma for Popular Salty Snacks

Solving a Pricing Dilemma for Popular Salty Snacks LOCATION: USA A salty snack manufacturer faced a pricing problem: Should they pass through a cost of goods increase through price per volume or price per unit? Situation Review Opportunity Assessment Scenario...
Providing the Best Diapers Pour les Bébés

Providing the Best Diapers Pour les Bébés

Providing the Best Diapers Pour les Bébés LOCATION: France A paper manufacturer who sells baby diapers sought to reallocate merchandising events within a portfolio to create a win-win result for retailers while prioritizing conversations with buyers at those...