by sitemanager | Dec 13, 2022
Solving a Pricing Dilemma for Popular Salty Snacks LOCATION: USA A salty snack manufacturer faced a pricing problem: Should they pass through a cost of goods increase through price per volume or price per unit? Situation Review Opportunity Assessment Scenario...
by sitemanager | Dec 11, 2022
Providing the Best Diapers Pour les Bébés LOCATION: France A paper manufacturer who sells baby diapers sought to reallocate merchandising events within a portfolio to create a win-win result for retailers while prioritizing conversations with buyers at those...