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MAKE YOUR NEXT MOVE WITH CONFIDENCE

WE BUILD ANALYTICS

FROM THE SAME WIDE-ANGEL VIEW™ THAT SHOPPERS SEE

The telephoto lens is great for noting intricate details but ineffective at seeing the larger picture. In the same way, models based on a specific product can offer valuable insights but often overlook the entire picture when explaining shopper choices.

At Middlegame, we realize that using analytics to support Revenue Growth Management requires a broad perspective that keeps all products or brands in focus. That’s why our Wide-Angle ViewTM modeling platform remains at the core of all we do.

 

WE INTEGRATE

THE ENTIRE REVENUE GROWTH MANAGEMENT PLAYBOOK

Whether it is product assortment, price, or promotion/merchandising, we don't isolate the problem.
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Our proven process pinpoints opportunities—and even threats to your portfolio—across the multiple dimensions of your business.

Our proven process pinpoints opportunities—and even threats to your portfolio—across the multiple dimensions of your business. We help you define realistic alternatives with the power to modify the marketplace.

Our predictive analytics explain the impact of these changes across your entire competitive landscape.

Clear results allow you to efficiently communication growth opportunities and potential trade-offs to key stakeholders.

WE WORK AT THE PACE THAT IS

BEST FOR YOUR STAKEHOLDERS

Instead of deliverables filled with esoteric "modeling-speak"—like demand elasticities and lift coefficients, we use clear explanations...
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Our proven process pinpoints opportunities—and even threats to your portfolio—across the multiple dimensions of your business.

Our proven process pinpoints opportunities—and even threats to your portfolio—across the multiple dimensions of your business. We help you define realistic alternatives with the power to modify the marketplace.

Our predictive analytics explain the impact of these changes across your entire competitive landscape.

Clear results allow you to efficiently communication growth opportunities and potential trade-offs to key stakeholders.

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Because business isn't about reviewing your past, it's about creating your future.

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